Blog

Learn about how to create an effective context marketing strategy, from the first steps to full implementation.

Learn about what context marketing is, why it matters, and how it can improve the customer experience and CX management.

Hyper-personalisation and contextualisation are the dynamic duo of both customer experience as well as CX management.

AI can boost customer experience and CX management in eight ways. Read on to learn how it automates vital functions.

User-centred design improves the customer experience. Read on to learn how it does it and why the customer experience matters.

COVID-19 has changed the customer experience forever. In this article, you will learn how to handle the "New Normal."

There are seven mobile app development trends for 2020, which will make an impact this year and in years to come.

Get the technology you need with the budget you have.

Learn about digital maturity, its connection to digital transformation, why it matters, and how you can achieve it.